visit uganda

UTB flags off 1st winner for ‘’Take on the Pearl of Africa’’ Digital Campaign to Mbale

Kampala, Uganda 18th Sept 2020 - The Uganda Tourism Board has today, flagged off Dominic Tugume who emerged out the 1st lucky winner for ‘’Take on the Pearl of Africa’’ digital led domestic tourism campaign to Mbale, Eastern Uganda.


In my opening address at this year’s 5th Pearl of Africa Tourism Expo (POATE) held in February, under the theme- Promoting Intra-African Travel, I told stakeholders that for Uganda to have a sustainable tourism sector, there was a need for us to rethink our tourism market with more focus on Africa and Uganda. Fast forward, around March, a month after POATE, Covid-19 spread across the world. Overnight, the tourism sector and economies across the world came to a halt.  


Uganda gears up for Pearl of Africa Tourism Expo; Local and regional exhibitors called to register

Uganda Tourism Board (UTB) is set to host the 5th annual Pearl of Africa Tourism Expo (POATE 2020); a tourism and travel trade exhibition which brings together regional and international tour operators, travel agents, destination marketing agencies and various players in the tourism trade to network and facilitate tourism business. The three day expo will run from 4-6 February 2020 and will be held at the Speke Resort in Munyonyo, Kampala.


Kampala, March 4, 2019 – Having successfully completed an eight day tour of Uganda, a delegation from India comprising Bollywood stars and members of Travel Agents of India (TAFI) has today, Monday March 4, 2019 flown out, full of praise for the country’s rich and numerous attractions.

The group, led by Bharat Dabholkar, a distinguished film director, actor, writer and advertising guru, arrived in the country on Wednesday February 28, 2019 and almost immediately flew out to Kidepo National Park.


Kampala, Uganda. March 6, 2019 – Following the recent announcement of managerial changes at Uganda Tourism Board (UTB), the new Chief Executive Officer, Lilly Ajarova and Deputy Bradford Ochieng have officially assumed office.

Ajarova, who replaces Stephen Asiimwe, was until recently the Executive Director at Ngamba Island Chimpanzee Sanctuary and Wildlife Conservation Trust. Ochieng who replaces John Ssempebwa has hitherto served as the Director of Corporate Affairs at Public Procurement and Disposal of Public Assets Authority (PPDA).

Uganda hosts IAAF World Cross Country Championships 2017 in Kampala

KAMPALA, UGANDA – Uganda is hosting the IAAF World Cross Country Championships Kampala 2017 this Sunday 26th March 2017 at the Independence Grounds in Kololo an upscale Kampala suburb.

The local organizing committee has already put in place an official information sharing platform. These are the website, together with the Twitter, Facebook and Instagram social media accounts.

“We are hosting an international event and we would like to interact with the world,” Ugandan State Minister for Sport and LOC Chairman Charles Bakkabulindi has said.

Birding race in Uganda is set to start this Saturday 11th November – Press release

1th November – Press release

KAMPALA, UGANDA – On 9th November 2017, Uganda Tourism Board (UTB) in collaboration with Nature Uganda and Uganda Wildlife Authority with support from other partners is launching the annual Big Birding Day (BBD) 2017. The BBD activity combines avian conservation with awareness and tourism development.

UK Government gives British citizens green light to travel all around Uganda – Press release

KAMPALA, 17 October 2017 – British citizens have gotten the green light to travel to all parts of Uganda after the UK government today, Monday 17 October, put the advisory to the lowest level.

“We have reduced our travel advice to the lowest level ‘check travel advice before you go’ (green). This means we no longer have restrictions on travel to any part of Uganda”

Press Release: African Birding Expo to host world's bird enthusiasts

KAMPALA, UGANDA – The Uganda Tourism Board (UTB) in collaboration with Competitiveness and Enterprise Development Project (CEDP) under the World Bank is launching the inaugural “African Birding Expo (ABE)” on Saturday 4th 2016. The expo, the first of its kind will be held at the Entebbe Botanical Gardens from the 18- 21 November 2016.

“Uganda is recognized as one of Africa’s premier birding destinations with 1000 bird species. About 10% of the world’s total bird variety and more than 50% of Africa’s bird species,” says Mr. Asiimwe Stephen, the CEO of UTB.

Miss Uganda North America, Queen Yvonne Kushemererwa completes her Cares Tour of Uganda

KAMPALA, UGANDA – Miss Uganda North America 2017/18, Queen Yvonne Kushemererwa completed her Cares Tour of Uganda on Thursday January 11th, 2018. The tour, dubbed ‘Tourism, Culture, Charity’ by its Austin-based organizers, included visits to Tooro Kingdom, Kabarole’s crater lakes, Kibale Forest, Queen Elizabeth National Park and Jinja Town. The Uganda Tourism Board facilitated transport for the queen and her crew to visit these places in Uganda while all the tour activities were coordinated by Kibira Safaris and Travel and the Kingdom of Tooro.